Tuesday, July 21, 2009

Summer OR Show Kicks Off in SLC


The 2009 Summer Outdoor Retailer show is underway in Salt Lake City, Utah today. If you're not familiar with OR, it is the twice yearly convention where all of the outdoor gear manufacturers gather to show off all the great new stuff they're going to use to drain our wallets. Over the course of the next few days, you can expect to see a host of online reports that show off the latest trends in the gear industry and some hot new products that will be making it on to store shelves later this year.

You'll find a number of reports coming from the floor of the show, but a few that I recommend you keep an eye on include TrailSpace.com, which always has a nice dedicated OR feed with first looks at the product lines. The Outside Blog is also on the scene, and already have some initial thoughts posted on a few products, such as the Vapor 15, the world's lightest 15-degree sleeping bag, which comes from Sierra Designs and weighs just 30oz! And of course, the Gear Junkie is at OR and already sending back dispatches as part of his Daily Dose column. First up for the GJ is a look at the second generation SPOT Messengers due out later this year.

Expect lots more announcements over the next few days. Press releases will be flying and there will be plenty of good reports of new gadgets, gizmos, and gear. I'll try to spotlight some of the bigger announcements, but I suspect we'll mostly be seeing a continuation of the trend toward "green" gear that is environmentally sound.

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